Digital Marketing Course

30+ Modules | 100% Practical | Live Projects | Certification

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Why Should You Join PIIDM For Digital Marketing?

Here We Have Mentioned Some Of The Reasons Why PIIDM Is The Best Digital Marketing Training Institute In Pune. Have a Look.

Website hosting
Free Domain & Hosting
50+ Assignments
Job Assistance
100% Job Assistance
Practical & Live Projects
100% Practical & Live Projects
Study Material
Study Portal & Study Material
10 Certification
Personal Mentorship
Personal Mentorship
8+ Years Experience Faculty
Affordable Fees
Affordable Fees
Latest Modules
30+ Latest Modules
Marketing Tools
50+ Marketing Tools
Classroom & Online Training
Classroom & Online Training
Lifetime Support
Lifetime Support
Interview Preparation
Interview Preparation
Guest Lectures
Guest Lectures From Experts

Who Can Do This?

What Is Digital Marketing Course Eligibility ? Here Is The Answer Of Your Question

  • Sales Executive
  • Marketing Professional
  • Business Owners
  • Advertising Professionals
  • Wannabe Entrepreneur
  • Working Professional
  • Job Seekers
  • Students
  • Digital Marketers
  • Graduates From Any Discipline
  • Product & Brand Manager
  • Housewives
  • Web Developer
  • Graphic Designer

Digital Marketing Jobs & Designation

Here Is The List Of Job Opportunities After Digital Marketing Training

  • Digital Marketing Executive
  • Digital Marketing Manager
  • SEO Executive
  • Analytics Manager
  • Content Manager / Content Marketing Manager
  • Digital Account Manager
  • Digital Sales Manager
  • Digital Integrated Copywriter
  • PPC Search Manager
  • Social Media Marketing Manager
  • Ecommerce Manager
  • Digital Marketing Consultant
  • Internet Marketing Executive

Special Discounts For

Students | Job Seekers | Housewives
We truly understand importance of money and its need in everyday life. We want people take benefit of our service and build their career. That’s why we have special discount for college going students, job hunters and housewives. We will take care that there will be no load of fees on you.

What You Learn

Here Is The Answer Of Your Question Here are the list of more then 30+ Modules that we teach you in our training session ! All the modules are specially design in such manner that you can easily understand. This Digital Marketing Course In Pune cover Creating, Marketing, Monitoring & Earning concept !

digital marketing overview
Digital Marketing Overview
website planning
Website Planning Creation
app creation
App Creation
graphic design
Graphic Creation
video creation
Video Creation
advanced seo
Advanced SEO
local seo
Local SEO
app optimization
App Optimization
youtube optimization
Video Optimization (YouTube)
social media optimization
Social Media Optimization
social media automation
Social Media Automation
search engine marketing
Search Engine Marketing (Adwords)
online advertising
Online Display Advertising (Adwords)
e commerce advertising
E- Commerce Shopping Advertising (Adwords)
mobile marketing
Mobile Marketing (Adwords)
facebook instagram marketing
FaceBook & Instagram Marketing
twiiter marketing
Twitter Marketing
linkedin marketing
Linkedin Marketing
quora marketing
Quora Marketing
Email Marketing
Email Marketing
sms marketing
SMS Marketing
Whatsapp marketing
Whatsapp Marketing
Re-Marketing & Conversion
Lead & Traffic Generation
google analytics
Advance Google Analytics
google webmaster
Google Web Master
google adsense
Google Adsense
affiliate marketing
Affiliate Marketing
content marketing
Content Marketing
online reputation
Online Reputation Management
growth hacking
Growth Hacking
freelancing project
Freelancing Project

PIIDM's Advanced Digital Marketing Course Syllabus In Details

We PIIDM (Pashium International Institute Of Digital Marketing) Make / Modify Syllabus According To Ends Or Demands In Particular City or Region. For Digital Marketing Institute In Pune We Have Kept 30+ Modules. In Which You Wont Just Enhance Your Skill For Jobs, You Will Be Guided To Grow Your Business Online & Also You Will Learn To Make Money Online Via Blogging. Please Check Out Our Detailed Syllabus / Topics Which We Teach In Our Class.

  • What Is Traditional Marketing ?
  • What Is Digital Marketing ?
  • Digital Marketing Vs Traditional Marketing
  • Platforms Of Digital Marketing
  • Cases Studies Of Online Marketing
  • Latest trends in Web Development
  • Understanding Domain Name & Domain Extensions
  • Different Types of Web Servers
  • Different Types of Websites
  • Web Server & Web Hosting
  • Learn to choose Best Hosting Providers
  • What is App?
  • Importance of App for a Business
  • App creation tools
  • How to publish your App on Google Play Console
  • How To Create Your Brand Logo
  • How To Create Infographics
  • How To Design Facebook Profile & Cover Pictures
  • How To Design Instagram Post & Ads
  • How To Design Display Google Ads
  • Filmora Overview
  • Personalizing Video
  • Adding Title & Content On Video
  • Adding Music & Voice To Video
  • Powtoon Overview
  • Moovly Overview
  • What is Search Engine Optimization?
  • Types of Search Engine Optimization
  • How Search Engine Works?
  • Recent Updates Implementation
  • Google Algorithms
  • Panda
  • Penguin
  • Pigeon
  • Humming Bird

Keyword Research & Competitor Analysis

  • Introduction
  • Types of Keywords
  • LSI Keywords
  • Business Analysis
  • Google Keyword Planner
  • Competitor Analysis

Search Engine Optimization (ON Page)

  • Introduction
  • Basic On Page Optimization
  • URL optimization
  • Heading optimization
  • Content optimization
  • Image optimization
  • Advanced On Page Optimization
  • Meta Tags
  • Sitemap
  • Canonical
  • Re-direction
  • Secure Socket Layer
  • Website Speed

Search Engine Optimization (OFF Page)

  • What is Off Page Seo?
  • What are backlinks?
  • Types of Backlinks
  • Off Page Activities

PA, DA & Spam Score

  • Introduction to Local SEO
  • Advantages of Local SEO
  • Business Listing On Google My Business

Local SEO ranking Factors

  • What is ASO?
  • Benefits of ASO
  • ASO Ranking Factors
  • Objectives of Video Advertising
  • Importance of Video Advertising
  • Campaign Setting
  • Ads Format
  • Types of Video Ads
  • Location Targeting
  • YouTube Ads
  • Bidding Strategies
  • What is SMO?
  • Advantages of SMO
  • SMO Vs SMM
  • Different Platforms in SMO
  • Benefit of Social Media on SEO
  • What is Social Media Automation?
  • Different Automation Tools
  1. Buffer
  2. Hootsuite
  3. Postcron
  • Connect facebook, Twitter, LinkedIn, Instagram etc. with automation tool
  • Send or Schedule post to all connected platforms
  • Introduction to PPC
  • Account Structure
  • Account Setting
  • Billing Setting
  • Campaign Setup
  • Ad Group Setup
  • Keyword Match Types
  • Different Types of CPC’s
  • Understanding Pricing Modules
  • What is Quality Score
  • Re-marketing and Conversion
  • What are Ad Extensions
  • Understanding Ad Rank
  • Different Networks of PPC
  • What is Display Advertising?
  • How Display Ads work?
  • How to create Display Ads?
  • Benefits of Display Ads
  • Different Bidding Strategies
  • Audience Targeting Options
  • Reporting
  • Calculating ROI
  • What is E-commerce?
  • Various E-commerce Platforms
  • Google Merchant Centre
  • Listing Your Products on Merchant Centre
  • Ecommerce Conversion Tracking
  • Objectives of Video Advertising
  • Importance of Video Advertising
  • Campaign Setting
  • Ads Format
  • Types of Video Ads
  • Location Targeting
  • YouTube Ads
  • Bidding Strategies
  • Mobile App Install Campaign
  • Mobiles Apps Engagement
  • Increased Number of Mobile users
  • Promoting sites in App
  • Benefits of Mobile Marketing
  • Audience Targeting In Mobile App
  • What is Facebook / Instagram Marketing?
  • Different levels in Facebook marketing
  • Types of Ads
  • Audience Selection
  • Bid Strategy
  • Re marketing & Conversion
  • What is Twitter Marketing?
  • Different levels in Twitter marketing
  • Types of Ads
  • Audience Selection
  • Bid Strategy
  • Remarketing & Conversion
  • What is LinkedIn Marketing?
  • Different levels in LinkedIn marketing
  • Types of Ads
  • Audience Selection
  • Bid Strategy
  • Re-marketing & Conversion
  • What is Quora Marketing? Different levels in Quora marketing
  • Types of Ads
  • Audience Selection
  • Bid Strategy
  • Remarketing & Conversion
  • What is Email Marketing?
  • Benefits of Email marketing
  • Email Marketing Tools / Software
  • Introduction to Mail Chimp
  • Creating Subscribers List
  • Types of Email Campaign
  • Campaign Templates
  • Email Automation
  • Reporting
  • What is SMS Marketing?
  • Importance of SMS Marketing
  • Difference Between Promotional and Trasactional Messages

Tools for SMS Marketing

  • Importance of whatsApp for your Business
  • WhatsApp Business App
  • WhatsApp Business Features
  1. Business Profile
  2. Statistics
  3. Away Messages
  4. Greeting Messages
  5. Quick replies
  • WhatsApp Marketing Tools
  1. WhatsApp Bulk Sender
  2. WA Panel
  3. WA Bulk Panel
  4. Bulk WhatsApp Sender
  5. Bulk WhatsApp Marketing
  6. WhatsApp Dominator
  7. WA Bulk Sender
  8. Blaster Bulk Sender
  9. Conversion Tracking
  • What is Remarketing?
  • Benefits of Remarketing
  • RLSA (Remarketing list for search ads)
  • How to Create Remarketing list
  • What is Conversion?
  • Importance of Conversion Tracking
  • What is Lead Generation?
  • Importance of Lead Generation
  • A/B Testing
  • Types Of Leads
  • Converting Leads into Sales
  • Understanding Landing Page & Thank You Page
  • What is Google Analytics?
  • Importance of Google Analaytics
  • Sections of Google Analytics
  1. Real Time
  2. Audience
  3. Acquisition
  4. Behaviour
  5. Conversion
  • Key Performance Metrix
  • Bounce Rate
  • Exit Rate
  • Different Goal templates
  • Different Goal Types
  • Introduction to Webmaster Tool?
  • How to Install Google Webmaster tool
  • Sections of Webmaster Tool
  1. Search Appearance
  2. Search Traffic
  3. Google Index
  4. Crawl
  5. Security Issues
  • What Is Blogging ?
  • Future of Blogging?
  • Types Of Blogging
  • Ways To Earn From Blog
  • Top Famous Blogger And Their Blogs
  • What is Google AdSense?
  • Different types of Ads
  • Linking AdSense with Website
  • AdSense Policy
  • Placement of Image, text and Video
  • What is Affiliate Marketing?
  • How to apply for Affiliate Program?
  • How Affiliate Marketing Works?
  • Finding Good Affiliate Products
  • Introduction to Amazon Affiliate Program
  • Strategies to increase affiliate traffic
  • What is Content Marketing?
  • Understanding different Types of Content
  • How to Write Great Compelling Content?
  • Understanding Blogging Concepts
  • Keyword Research for Content
  • How to Market Your Content
  • What is ORM?
  • Importance of ORM
  • Impact of ORM in sales
  • Case Study
  • ORM Tools / Software
  • Review & Complaints
  • Introduction to Growth Hacking
  • Developing A Growth Mind set
  • Growth Hacking Analytics
  • Customer Life Cycle
  • Conversion Optimization Techniques
  • What is Freelancing?
  • How Freelancing Works?
  • How to Pitch Clients
  • How to Grab Projects?
  • Freelancing Packages
  • Benefits of Freelancing
  • Websites for Freelancing Projects

Get Free Demo

Before taking any service or product, we would like to have demo to decide. Similarly to get an idea on what is digital marketing course, what it’s future, who can do the course and many more doubts like this; we have free demo session arranged just for you. Here you will get overall discussion on Digital Marketing and what can it provide. Just on the basis of this, you can decide to join the course or not.

Book Your Seat Now
CALL NOW @ 9607355959 / 6969

Learn 50+ Marketing Tools

In digital marketing field, tools are very important part of business tasks. They make complex things easier and help to done work at a faster rate. At PIIDM, we give names and teach working operation of 50+ smart marketing tools that are considered essential in the field digital marketing. Don’t just learn it but actually learn it by execution. The only place where this happen is PIIDM where you learn latest updated, free and paid tools. Grab this opportunity and help yourself to enhance your digital skills. For better understanding giving following is a list of few.

paid tools new

Digital Marketing Certification

When You Learn Digital Marketing Course In Pune (PIIDM) We Provide You With Our Certificate. We Also Help You To Get 9 Other Certificate Such Google, Inbound etc.

Student Reviews

Read Out What Our Alumni Says About Us. We Not Only Just Teach We Help You To Achieve Your Dreams Too.

Rohan Ganechari
Rohan Ganechari
Founder - TheSocialOcean.Com
This course really helped me to grab new client & also in brand awareness ! It was really worth to learn from expert which helped me grow my business. I must say it was worth learning with PIIDM. Thanks a lot for guiding me in proper way!
Shree Yadav
Shree Yadav
Digital Marketing Executive
It was really tough decision to swift my career from Civil Engineer to Digital Marketer, but after consulting with PIIDM's Faculty they assured me 100% Placement Support. And now I really want to Thank every person of PIIDM for helping me to get a job.
Saurab Dhavale
Saurab Dhavale
Blogger & Freelancer
As they say Digital Marketing is not only just about running advertising campaigns, there is lot more to learn and implement. Thanks PIIDM for helping me to get passive income from Blogging & Freelancing which has proven amazing to me!!!

What Is Digital Marketing & It's Benefits

Everyone is using the internet and other digital devices to boost their business. The modern way of doing marketing using the digital channel has given birth to digital marketing which is also called internet marketing. Digital marketing is perfect for all the business, be it a small business or a large scale one, you can make use of the digital channels and networks to boost the sales and reach of your products and services. It is the best and cost-effective option as compared to the traditional way of marketing.

The success and performance of business can be calculated and asserted easily with digital marketing. You can compare the performance of the advertisement campaign and make the needful changes anytime if the strategy is not working as expected. Digital marketing strategies can be measured with tools and software so that your business can perform better online.

The most expensive part for any business is the advertisement cost. Almost all the business must bear the marketing cost if they want to create the brand awareness, but it is very difficult for small companies to invest high advertisement funds. Digital marketing works as a saviour because digital platforms provide the most cost-effective alternatives to reach out to more customers in short time periods. In fact, the techniques like email marketing help you to reach directly to the customer’s invoice.

The online world is getting more active users each day. Almost all the product and service have an online website or page on their social media channels. The bounce rate on the website is less and the audience is interested in spending more time due to the attractive content and user experience. In order to keep the audience engaging, you just need to share relevant content with the audience. You can include different strategies like posting a regular blog post, promotions, and special offers.

Digital marketing offers a great return on investment. Email marketing and other online advertising campaigns on different social media platform help to boost the business. The return on investment is very high, it is highly beneficial for both small and large business.

The digital marketing helps the business to reach out their exact audience this will help them to target the precise folks and generate business. You can reach the customer based on their age, demographic location, gender, locality, interest, behavior etc. Marketing overall digital platform is very easy, and you can create a campaign advertisement and target your preferences. In short, the customer receives what they are looking for, this makes the business easy.

Brand visibility and brand reach ability are very crusial for all the business. Digital marketing helps the business to reach out to the huge population in a very short span of time. A high-quality website and blog with readable articles can take the business to next level. The social media channels help in brand development.


This Are Most Frequently Asked Question To Us Regarding Our Digital Marketing Classes In Pune, So We Have Put Up As Many Questions With Answers. Hopefully Your Negative Doubts Will Get Clear.


PIIDM is 100% practical oriented course. We provide 30+ Modules, Interview Preparation, Free Domain & Hosting worth 4000/-, Lifetime Support, 10 Certification, 100% Job Assistance.


Yes, PIIDM (Pashium International Institute Of Digital Marketing) provides 100% Placement Assistance for our student. We prepare them for interview & help them get placement in out tie up companies.


Digital Marketing Course Fees In Pune depends upon Institute to Institute and on their service but usually it starts from 10,000/- To 1,00,000/-. To Know Our Course Fees Contact Us.


As we all know internet subscribers are increasing day by day so each and every company wants to promote their brand or product on internet, therefore each day scope in digital marketing is getting bigger by 2020 it’s expected to have more then 20 Lacs Jobs in Digital Marketing Field.


Any person with understanding internet & social media channels / platform can do this course. such as Housewife, Students, MBA Pass out, Job Seeker, Businessman etc.


We Provide 1 Institute Certificate & 7 Google Certification, 1 Inbound Marketing, 1 Email Marketing Certificate.


PIIDM, is offering 34 Modules which includes more then 200 topics. Creating / Designing –> Marketing –> Monitoring –> Making Money


We just allow 8-10 Students per batch. So that its easy to focus on students assignments & doubts.


If you stay in any of this area you can reach us within 30-40mins, Swargate, Satara Road, Katraj, Bibwewadi, NIIBM, Camp, MG Road, Koregoan Park, Ganga Dham, Wanwari, Fatima Nagar, Hadapsar, Magarpatta, Nal Stop, Kondwa, Sihgad Road, Warje, Nahre, Kothrud, Karve Nagar, Tilak Road, Deccan, Shivaji Nagar, Pune Station, FC Road, SB Road, Aund, Banner.


Don’t worry allow student to sit in our next batch so that he can attend lectures he has missed or failed to attend them.


Yes, PIIDM provide study material in printed & pdf format both. Even online video’s are available & provided to students to revise at home.


Yes, PIIDM help you with Digital Marketing Internship by guiding you How to crack interview and we place you in our tied up companies & firms.