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The Mentioned Below Individual Components Of Our Online Digital Marketing Courses In Pune & Offline Digital Marketing Training In Pune Program Is What Sets Us Apart As One Of The Best Digital Marketing Training Institute in Pune. We Offer Everything To Best Of Our Industry Level Expertise In Bringing You The Top Digital Marketing Course In Pune you’ll experience.

Why PIIDM For Digital Marketing Course In Pune ?

100% Job Assistance

100% Placement Assistance

100% Practical & Live Projects

100% Practical Session

Interview Preparation

Interview Preparation

17 Certification

17+ Certification

Lifetime Support

Lifetime Support

Creating Portfolio

Portfolio Building & Evaluation

Study Portal & Study Material

Study Portal & Material

Lifetime Support

Lifetime Support

50+ Latest Modules

50+ Latest Modules

Soft Skill Training

Soft Skills Training

10+ Years Experience Faculty

10+ Years Experience Faculty

Personal Mentorship

Personal Mentorship

Classroom & Online Training

Classroom & Online Training Available

Affordable Fees

Affordable Fees

50+ Assignments

50+ Assignments

Guest Lectures From Experts

Guest Lectures From Industry Experts

Our Students Working With Companies Like...

We Provide 100% Placement Assistance To Students In Good Organizations After Digital Marketing Courses In Pune.

Merkle Sokrati
Gomo Group

You'll Master Digital Marketing Tools Like...

Make Complex Things Easier Or Analyze Your Competitors Strategy By Mastering 50+ Digital Marketing Tools (Free & Paid) 

Google My Business
Google Analytics
SEO Quoke
Linkedin Ads

Who Can Join This Program ?

Our Program Is Open For All Who Is Enthusiast To Kick Start Career In Digital Marketing Or Want To Master It For Business Growth !

Best Digital Marketing Training Institute In Pune With Placement & Affordable Fees...

Program Overview

Accomplish Yourself Among The Best Digital Marketing Courses In Pune With Placement at PIIDM (Digital Marketing Institute In Pune). We Believe In Influencing Potentials In Our Individual Students And Prepare Them For The High End Business League Using The 50+ Latest Modules Which Covers From Basics To Advance Level Of Influential And Industry Proven Tools Of Digital Marketing. A Full Proof Curriculum Designed By Our Experienced Faculty, Who Took Their Years Of Excessive Understanding Of The Online Market, Their Meticulous Practical Application Of Their Methods In Different Streams Of Online Marketing To Built An Advance Program. The Scale Of Our Digital Marketing Course In Pune Leads Expertise To All kinds Of Apprentice. They Can Be Business Man Looking Forward To Digitize Their Business, An Entrepreneur With A Motive To Seek Multiple Avenues To Establish Among A Broader Market Or Can Even Simply Be A Job Seeker With A Motivation To Start As A Fresher. Our Most Fundamental Approach Towards Our Teaching And Learning Program Is Focused On Practicality. Prevailing Students With Hands On Implementation Of Every Session’s Complete Learning And Methods On Their Very Own Websites Which Helps Them Transform Their Theoretical Understanding Of Each Of The Learnt Modules Into A Self Built Digital Space Offering Either Services Or Solutions. Our Digital Marketing Training Institute In Pune Is An Enthusiastically Driven Space Of Learning Trying To Build Experts In Multiple Streams Of Digital Market.

Curriculum For Digital Marketing Classes In Pune...

Our Digital Marketing Courses In Pune Program Has Been Divided Into 2 Courses. Firstly The Digital Marketing Program 2.0, That Includes A Range Of Modules That Focuses Mostly On The Constructive Online Methods And Strategic Tools Of Learning Effective And Practical Digital Marketing Lessons.

Advanced Digital Marketing Program 2.0


  • What Is Traditional Marketing?
  • What Is Digital Marketing?
  • Traditional Vs. Digital Marketing 
  • Platforms Of Digital Marketing 
  • Understanding Domain Name & Hosting
  • Different Types of Websites
  • Introduction to WordPress
    • Posts
    • Pages
    • Plugins
    • Themes
    • Customize setting
  • Study of Business Website
  • Using Page Builder
  • Study of E-commerce Websites
  • Installation of WooCommerce 
  • Installation of Payment Gateway 
  • What is App?
  • Importance of App for a Business
  • App creation tools
  • How to publish your App on Google Play Console
  • What is a graphic?
  • Types of graphics
  • Importance of graphics 
  • What are the different graphic designing tools?
  • How to create attractive info-graphics? 
  • How to create a logo, facebook posts, Profile & Cover Pictures, Instagram Post & Ads, Design Display Google Ads
  • What are video creation tools?
  • Types of video creation tools 
  • How to create an effective video?
  • Overview of Powtoon 
  • What is Social Media Automation?
  • Different Automation Tools
    • Buffer
    • Hootsuite
    • Postcron
  • Connect Facebook, Twitter, LinkedIn, Instagram etc. with the automation tool
  • Send or Schedule post to all connected platforms
  • What is a Search Engine?
  • How does Search Engine work?
  • Top Search Engine  
  • What are spiders?
  • What is crawling?
  • What is indexing?
  • What is cache?
  • Introduction to On-page Optimization 
  • What is a Meta Title and its Importance?
  • What is a Meta Description and its Importance? 
  • What are Meta Keywords and its Importance? 
  • What is URL Optimization and its Importance?
  • Importance to H1 – H6 tags 
  • Importance of Bold, Italic, Underline tags 
  • What are Anchor text and its Importance?
  • What is Content Optimization( Keyword Density)?
  • Page load time Optimization 
  • What is Image Optimization and its Importance?
  • 404 Error
  • 301, 302 Redirection
  • Sitemaps and its types 
  • Robots.txt
  • Canonical Tag
  • SSL 
  • Favicon 

On page Search Engine Optimization or On page SEO is the practice of optimizing web pages by improving the content quality to earn relevant traffic and increase the SERP. It is a very essential aspect of website creation since it helps search engines to understand your content and its relevancy to the audience. Proper and optimum On Page SEO practices include keywords research to find high commerciality keywords, optimizing Meta tags by including keywords, reducing page load time, shortening URLs, optimizing images by including alt text, proper use of anchor text in the content to include keywords and writing effective headlines.

  • What are Backlinks and its Importance?
  • Web 2.0 
  • What is Domain and Page Authority? 
  • Google Page Rank 
  • Directory Submission 
  • Blog Submission 
  • Blog Commenting 
  • Social BookMarking 
  • Press Release submission 
  • Image Submission 
  • Video Sharing 
  • Guest Posting 

Off Page SEO or Off page Search Engine Optimization is the process which involves all the activities done outside the website to increase the reach and improve SERP of the website. Off page SEO involves creation of quality backlinks to your website. A backlink is a link which can connect one website page to another. Most widely used search engine Google is based on an algorithm called Page-rank which analyzes quality and the quantity of backlinks pointing to a website. Basically off page SEO involves optimizing off site activities to increase the reach and improve the page authority so that the website is considered as reliable.

  • Panda 
  • Penguin
  • Hummingbird
  • Google Mobile-Friendly Update 
  • Pigeon 
  • SandBox 
  •  Google Rank Brain 
  • Google Possum
  • Google Fred 

Google Algorithm is a complex system consists a set of code which helps the user to display the best possible data by retrieving the most relevant data from its search index. There were 9 major updates for Google Algorithm which are :- 1 Panda 2 Penguin 3 Pirate 4 Hummingbird 5 Pigeon 6 Mobile Friendly Update 7 RankBrain 8 Possum 9 Fred. A proper study of Google Algorithm updates will help us to understand the guidelines and also intricate ways to increase organic reach for our website and rank higher on search engines.

  • Introduction to Keyword Research 
  • Tools for Keyword Research 
  • Introduction to Keyword Planner 
  • Different Types of Keywords 
  • Local Keywords Research

Keywords are a group of words used by people to search for information on search engines. Keyword research is the first and an important step in optimizing the website for ranking higher on search engines. There are basically 9 types of keywords which are :- LSI( Latent Semantic Indexing) keywords, short-term keywords, long-term keywords, short tail keywords, long tail keywords, product defining, keywords customer defining keywords, geo-targeting keywords. By using quality keyword research tools you can determine a profitable niche, rank higher in seat for a specific topic, discover related markets. Keyword Research promotes your product or service by enhancing the marketing effectiveness.

  • Introduction to Competitor Analysis
  • Tools for Competitor Analysis

 – White Hat SEO Techniques  

  • On- page
  • Off-page SEO

– Black Hat SEO Techniques

  • On- page
  • Off-page SEO

– Gray Hat SEO Techniques

  • On- page
  • Off-page SEO


  • Introduction to Local SEO
  • Advantages of Local SEO
  • Business Listing On Google My Business
  • Local SEO ranking
  • Factors

Local SEO is a process which involves optimizing your website to attract more audience from relevant local searches. Search Engines are dependent of information like local content, social profile pages, citations and links to gather local information and provide the most relevant local information to audience. Potential prospects are provided with information when they where they want by Local SEO. A business can stand out in local searches with the help of local SEO even if they don’t have a business website. Proper local SEO also helps drive traffic to your website.

  • What is SMO
  • Advantages of SMO
  • SMO Vs SMM
  • Different Platforms in SMO
  • The benefit of Social Media on SEO

Social media optimization or SMO is a process to increase your product or service awareness on different social media platforms. SMO is the most cost effective strategy to increase your reach to a broader spectrum of audience. Optimizing your social media activity will also help you with increase in your SERP ( Search Engine Ranking Position ) by directing more quality traffic to your website. Almost 58% of online marketers who have optimized their social media presence have found an increase in website traffic. SMO also aids with ORM ( Online Reputation Management) which deals with promoting a positive image of your brand.

  • What is video optimization?
  • Factors to consider in Video Optimization
  • Steps to optimize videos and rank them on YouTube.
  • What is Voice Search 
  • Introduction to Voice Search 
  • Voice Search Ranking Factors

Voice Search Engine Optimization or Voice SEO is a strategic optimization of keywords phrases and keywords for searches done on voice assistants like Alexa. According to a recent survey published by Adobe in 2020 noted that in this year almost 48% of the web searches in search engines were voice search. Last year with word error rate of only 4.9%,  Google assistant had improved it’s English understanding by almost 95%. Voice Search optimization can be done by restructuring your content in a particular way to optimize rich answers, targeting long tail keywords and leveraging Google my business listings.

  • Introduction to PPC
  • Account Structure
  • Account Setting
  • Billing Setting
  • Campaign Setup
  • Ad Group Setup
  • Keyword Match Types
  • Different Types of CPC’s
  • Understanding Pricing Modules
  • What is Quality Score
  • Re-marketing and Conversion
  • What are Ad Extensions
  • Understanding Ad Rank
  • Different Networks of PPC

Search Engine Marketing or SEM involves the promotion of your website to increase their Search Engine Ranking Position or SERP. It also helps to promote educational and informational content on search engines. With over 92% of the search engine market share and almost over 3.5 billion searches processed every single day Google can be considered the biggest search engine all over the world. Search Engine Marketing will help increase your presence online  because the better ranked your site is in the search engine, more people are likely to visit your website not only increasing your website traffic but also leading to improved quality conversions.

  • What Is Display Advertising?
  • How Does Display Ads work?
  • How to create Display Ads?
  • Benefits of Display Ads
  • Different Bidding Strategies
  • Audience Targeting Options
  • Reporting
  • Calculating ROI
  • What is E-commerce?
  • Various E-commerce Platforms
  • Google Merchant Center
  • Listing Your Products on Merchant Center
  • E commerce Conversion Tracking

Shopping Ads are created by using data features from the product information submitted to merchant Adcenter  like product name, product price, image and the name of the merchant. Shopping Ads Marketing involves setting up ads, managing and optimizing them to increase their reach and visibility. Shopping Ad campaigns allow you to land at the very beginning of the page  with a visual representation of your product for targeted audience or  high-intent searches which will lead to comparatively increased conversions. Since quality shopping Ad marketing campaigns will lead to your ads having a distinct feature and will likely be more visible more on the top page.

  • Mobile App Install Campaign
  • Mobiles Apps Engagement
  • Increased Number of Mobile users
  • Promoting sites in App
  • Benefits of Mobile Marketing
  • Audience Targeting In Mobile App

Mobile App marketing is a process of creating Marketing campaigns for promoting installation of a particular app. The app industry is a vast platform since by 2020 Its total revenue is predicted to reach up to almost  188.9 billion dollars worldwide. Almost 7 out of 10 app companies have a long term plan for proper marketing of their app. According to International Business Times, everyday there are around 1000 app submissions to apple’s app store. With a huge number of apps and abundance of competition careful marketing and promotion of app is very essential to make your app stand out.

  • Objectives of Video Advertising
  • Importance of Video Advertising
  • Campaign Setting
  • Ads Format
  • Types of Video Ads
  • Location Targeting
  • YouTube Ads
  • Bidding Strategies

Video marketing is one of the most preferred format of marketing in the world of digital marketing. According to Cisco, by 2022 almost 82% of the consumer internet traffic will consist of online videos. Content retention is also comparatively higher in videos since viewers retain almost 95% of the information if provided in a video format which is much higher than 10% in text format. Not only that a social video is approximately 1200% more likely to be shared than if it was in text format or image format making video marketing very essential to reach a large number of audience.

  • What are Facebook and Instagram marketing
  • Levels in Facebook Marketing
  • Types of Ads (objectives – Ad Manager)

Facebook and Instagram are the best platforms to create a huge online presence. There are over 2 billion active accounts on Facebook and approximately 1 billion active accounts on Instagram, making them the perfect foundation to not only promote but also increase your brand awareness. Facebook and Instagram are visually appealing and helps attract a large number of audience which would provide a greater reach than other forms of marketing. Marketing through these platforms will not only allow you to understand customer expectations and their purchasing patterns but will also provide considerable impetus to more customer-company interaction leading to more conversions.

  • Audience selection 
  • Bidding strategies
  • What is Twitter
  • Levels in Twitter Marketing
  • Types of Ads 
  • Audience selection 
  • Bidding strategies

Twitter is an optimum platform for real time customer engagement as the retweet option in twitter makes it much more easier to share relevant topics and positive customer engagement. Twitter can be a very useful platform for people who want to listen consumer opinions which will help them in creating engaging content for their business. Twitter will also provide you with knowledge regarding all the trends in your industry which will make your brand promotion even more easier. Including links of your business or blog website in your tweets will lead to an increase in your website traffic making Twitter a great tool for Marketing.

  • What is LinkedIn 
  • Levels in LinkedIn Marketing
  • Types of Ads 
  • Audience selection 
  • Bidding strategies

LinkedIn is an online service for professional networking for job seekers and hiring employers. However with over 500 million members and 61 million senior influencers it’s a very good platform for lead generation and enhancing your Business to Business (B2B) network. In fact a research by Hub-spot shows that LinkedIn is 277% more effective at lead generation than Facebook since it is used mostly by high level decision makers. With over 9 billion impressions on the LinkedIn feed every week, a hood quality content has a higher chance of being viewed by the target audience and thereby increasing your website traffic and brand awareness.

  • What is Quora 
  • Levels in Quora  Marketing
  • Types of Ads 
  • Audience selection 
  • Bidding strategies

Quora is a platform which distributes information and where people ask questions and seek their answers. Quora has over 300 million monthly users and around 400000 topics which makes it an ideal platform for a digital marketer to promote his product or services. Quora Marketing involves answering questions related to your product, service and promoting the brand. Since the answer provided will be relevant it will lead to more high quality traffic to your brand website. Instead of using costly consumer survey the question and answers on Quora will provide a more detailed insight on consumer expectations which will help you actively cater to audience needs

  • What is SMS Marketing?
  • Importance of SMS Marketing
  • Difference Between Promotional and Transactional Messages
  • Tools for SMS Marketing

SMS or Short Message Service is a text messaging service component which uses communication protocols to send or receive text message.  About 65% of world population that is about 5 billion people send and receive SMS all over the world. Moreover SMS have an unbelievable 98% opening rate which is more than any form of digital marketing making SMS marketing an important aspect of digital marketing. Offering your customers promotions and informing them about more aspects of your business will help to engage and build a loyal customer base. SMS marketing is not only cost effective but can also be integrated into other forms of marketing.

  • What is Email Marketing?
  • Benefits of Email marketing
  • Email Marketing Tools / Software
  • Introduction to Mail Chimp
  • Creating Subscribers List
  • Types of Email Campaign
  • Campaign Templates
  • Email Automation
  • Reporting

Email marketing consists of sending an electronic mail promoting your product or service to a potential or existing customer. In 2019 the number of active email users is almost 3.9 billion. To put that in perspective there are 3.5 billion social media users worldwide which are considerably less than email users. In fact according to a study by Statistic, email usage will increase by 2-3% every year from 2018 to 2023. Email marketing provides a very cost effective way to reach out to a large number of audience at almost no cost. Email marketing is a great way to use customised emails for a target audience and to promote brand loyalty and trust.

  • mportance of WhatsApp for your Business
  • WhatsApp Business App
  • WhatsApp Business Features
    • Business Profile
    • Statistics
    • Away Messages
    • Greeting Message
    • Quick replies
  • WhatsApp Marketing Tools
  • WhatsApp Bulk Sender
  • WA Panel
  • WA Bulk Panel
  • Bulk WhatsApp Sender
  • Bulk WhatsApp Marketing
  • WhatsApp Dominator
  • WA Bulk Sender
  • Blaster Bulk Sender
  • Conversion Tracking

WhatsApp is a platform owned by Facebook used to send messages, make video or voice calls and share images, videos. WhatsApp is used in more than 180 countries in over 60 languages and with over 340 million active users India can be considered not only one of the biggest markets for WhatsApp but also a budding digital marketing platform. In fact WhatsApp developed WhatsApp Business for small business owners to promote and manage their business. WhatsApp Business allows users to collect and analyse customer information by asking direct queries, sending surveys and polls which would eventually lead to better content creation. With easy accessibility, quicker response times and a wider reach WhatsApp is a great platform to strengthen brand credibility.

  • What is Content Marketing?
  • Understanding different Types of Content
  • How to Write Great
  • Compelling Content?
  • Understanding Blogging Concepts
  • Keyword Research for Content
  • How to Market Your Content

Content marketing involves production of online material like videos or blogs and sharing them on different social media platforms to generate and cultivate interest in your brand. According to Hubspot, content marketing accounts for more than 29% of the total marketing budgets for B2B enterprises. Quality content creation and marketing is a key to not only capture the attention of the visitors but also enticing them to come back for more increasing the traffic to your website and also increased lead generation. Proper content marketing will not only help in enhancing your SEO efforts but also help build a strong online authority as a credible source.

  • What is Re-marketing?
  • Benefits of Re-marketing
  • RLSA (Re-marketing list for search ads)
  • How to Create Re-marketing List
  • What is Conversion?
  • Importance of Conversion Tracking

Re-Marketing or Re-Targeting is a collection of digital marketing strategies used by Facebook Ads and Google Ads to display customised  and personalised ads to customers who have visited their website or performed a specific action on their website. Have you noticed, how after searching for running shoes you get similar ads for discounted offers for shoes? That’s Re-Marketing. With an Return Of Investment of over 130% Re-Marketing is an optimum digital marketing strategy and since it targets customers who have already shown interest in your product, traffic to your business website and conversions for your website will be higher too.

  • What is Lead Generation?
  • Importance of Lead Generation
  • A/B Testing
  • Types Of Leads
  • Converting Leads into Sales
  • Understanding Landing Page &
  • Thank You Page
    • What is Google Analytics?
    • Importance of Google Analytics
    • Sections of Google Analytics
      • Real-Time
      • Audience
      • Acquisition
      • Behavior
      • Conversion
  • Key Performance Matrix 
  • Bounce Rate
  • Exit Rate
  • Different Goal templates
  • Different Goal Types

Google analytics  is a web analytics software which provides us analysis of visitors to our website with information like the device they are using, pages they visited and traffic source. The business success strategy can be shaped by the valuable insights provided by Google analytics. In addition to being free, it’s features allows it to collect data of our website automatically. Google analytics can also be integrated with other tools and softwares like Google AdWords. Google analytics also allows for internal site research giving insights on what customers did after visiting your website which provides fruitful when revealing different areas for growth in business.

  • Introduction to Webmaster Tool?
  • How to Install Google Webmaster tool
  • Sections of the Webmaster Tool
    • Search Appearance
    • Search Traffic
    • Google Index
    • Crawl
    • Security Issue

Google Webmaster is a free service that is channel of information form world’s largest search engine offering insights and data on how the search engine sees your website and provides us with solutions which help us uncovering the issues faced by our website. Google Webmaster not only provides the user access to search statistics on Google but also provides us the latest data regarding internal and incoming links. Google Webmaster sends us a notification if our website has a malware or a crawling error. It also helps in search engine optimization by showing us target keywords and their efficiency.

  • What Is App
  • Factors For App
  • What is ORM?
  • Importance of ORM
  • Impact of ORM in sales
  • Case Study
  • ORM Tools / Software
  • Review & Complaints

Online Reputation Management or ORM is a process of optimizing the way a potential prospect or reporter views our brand or business when they search your brand on search engines. Online reputation management can be done by responding to reviews irrespective of them being positive or negative and generating more positive reviews. A feature called Google alerts send us updates regarding the image of our brand or business which can be used in developing content marketing strategy.

  • Introduction to Growth Hacking
  • Developing A Growth Mindset
  • Growth Hacking Analytics
  • Customer Life Cycle
  • Conversion Optimization Techniques
  • What Is Blogging?
  • Future of Blogging?
  • Types Of Blogging
  • Ways To Earn From Blog
  • Top Famous Blogger And Their Blogs

Blogging consists of creating an informational website or an online journal displaying information related to a particular topic or niche. Approximately 409 million people view more than 20 billion pages each and every month and around 70 million posts are published each month by WordPress users . Blogging regarding a relevant topic will give your audience a specific reason to visit to your website. You can also post inbound links to the website redirecting traffic to specific pages on your site. Additionally proper inclusion of keywords in your blogs also helps to increase your Search Engine Ranking Position increasing your website visibility.

  • What Event Blogging
  • How To Select Event Niche
  • Types of Event Blogging 
  • What is Google AdSense?
  • Different types of Ads
  • Linking AdSense with Website
  • AdSense Policy
  • Placement of Image, Text and Video
  • What is Affiliate Marketing?
  • How to apply for Affiliate Program?
  • How Affiliate Marketing Works?
  • Finding Good Affiliate Products
  • Introduction to the Amazon Affiliate Program
  • Strategies to Increase Affiliate Traffic

Affiliate marketing involves promotion and creating awareness of other person’s or company’s products and earning a specific commission from them. Anyone can start affiliate marketing by searching for an appropriate affiliate program, getting unique links for the products and sharing them on different social platforms. With almost zero investment affiliate marketing depends only on the quality of the promotion of the products. Since the affiliate publishers will provide backlinks to a company’s website it will also help in increasing the company website’s SERP thereby affiliates can promote brand awareness if the company is a small scale company thereby increasing reach.

  • What is Dropshipping
  • How To Select Product
  • How To Setup Dropshipping Websites
  • Case Studies Of Dropshipping Websites

Drop shipping consists of direct transfer of customer order details to either the manufacturer or another retailer or another wholesalers without keeping a stock. With a possible low budget operation drop shipping can be considered one of the best ways to easy cash flow provided the savings are managed properly. Since drop shipping involves purchasing directly from the manufacturer itself it removes the need of managing stocks. Therefore the cost of managing and stocking inventories is completely nullified. Drop shipping is very easy to start since you can start at sale of few items and gradually scale it up or down.

  • What Is an Influence Marketing?
  • Case Study Of Influence Marketer
  • What is Freelancing?
  • How Freelancing Works?
  • How to Pitch Clients
  • How to Grab Projects?
  • Freelancing Packages
  • Benefits of Freelancing
  • Websites for Freelancing Projects


Digital Marketing Certification In Pune, We Help You To Achieve  15+ Globally Recognized Certificate Such Google, HubSpot.

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What Our Students Have To Say...

Here Is Our Feedback From Our Alumni For Digital Marketing Courses In Pune

Best Digital Marketing Course in Pune. Had the best experience. Friendly staff. Limited crowd. And 100% practical Knowledge.

Siddhi Zanwar
Siddhi Zanwar
Digital Marketer at YouGet Software Solution

It was a great experience with institute. Trainers were amazing. They follow a unique way to teach so that an average person can understand the technical concept. Thank you!

Pradeep Jadhav Testimonial
Pradeep Jadhav
Digital Marketing Strategist at Arsh Management Partners

It Was Good Experience In PIIDM, Special Thanks To Vijay Sir, He Taught Us In Depth From Which We Created Our Website, FB Ad Campaigns… So It Was Good Learning…Environment & Staff Are Friendly So I Would Really Thank PIIDM

Varshali Patel
Varshali Patel
Digital Marketing Trainee At Yuva Media
This Digital Marketing Classes In Pune really helped me to grab new client & also in brand awareness ! It was really worth to learn from expert which helped me grow my business. I must say it was worth learning with PIIDM. Thanks a lot for guiding me in proper way!
Rohan Ganechari
Rohan Ganechari
Founder - The Social Ocean
PIIDM is the Best Digital Marketing Training Institute in Pune. I learnt many new things in Digital Marketing. I’m super excited to work in my field.
Varsha Patil
Varsha Patil
Digital Marketing At Pragmatic Info Solution Pvt. Ltd

Digital Marketing is not only about running advertising campaigns, there is lot more to learn and implement. Thanks PIIDM for helping me to get passive income from Blogging & Freelancing which has proven amazing to me!!!

Saurab Dhavale
Saurab Dhavale
Blogger & Freelancer

Students Feedback

Here Is Video Testimonial From Our Alumni ! Check Out How PIIDM Provides Top Digital Marketing Courses In Pune.

Digital Marketing Courses In Pune

Director's Desk

Vijay Gehlot - Founder & CEO

Mr. Vijay Gehlot is Digital Marketing Expert & Blogger by profession. He has completed Bachelor in Science (BSC) & Diploma in Interior Designing. He started his digital journey from Blogging ( in 2013, along with that he founded Digital Marketing Company (Pashium Web Solution Pvt. Ltd.) to provide services such as Web Designing, SEO, PPC, SMO to clients. His company hold good status of clients and is known for quality service. He has more than 6 years of experience in Digital Marketing field. He is a certified Digital Marketer with great knowledge that definitely helps our students to be a professional in Digital Marketing.

He has also been part of 50+ startups who are running very well in various industries, where he has contributed his knowledge as Digital Marketing Consultant. He has trained number of students and is still passionate to give knowledge to students.

He founded PIIDM – Pashium International Institute Of Digital Marketing in 2018 with the vision to educate people with right knowledge about Digital Marketing. His motto is to aware people with Digital Marketing knowledge through Top Digital Marketing Training Institute In Pune so that they can stand by their own to shape their career and fulfill their dreams. 

Meet The Team

Our Dedicated Team Working Hard To Help You Achieve Your Dreams

Sayali Shelar - Marketing & Operational Head PIIDM

Sayali Shelar

Operational Head

4 Years Of Experience In Sales & Marketing, MBA In Marketing From IGTC Mumbai


Kirti Chandratre

Sr. Trainer

5 Years Of Experience As Digital Marketing Manager & Trainer, Trained More Then 2000 Students

Aditiya Puranik

Aditiya Puranik


2 Years Experience As Digital Marketing Freelancer & Trainer, Trained Around 1000+ Students 

Nikhil Dongre

Nikhil Dongre


4 Years Of Experience As Full Stack Developer & Digital Marketing Trainer , MCA From VIT College Pune.

Digital Marketing Career, Scope, Eligibility, Criteria, Job Opportunity, Salaries In Pune...

After the IT industry, digital marketing is booming in Pune.  Over the period of time, the businesses have recognized the potential in the various digital marketing creative strategies. Businesses are seeing the benefits of digital marketing on the web and the digital channels over the offline marketing. In the digital era, those who possess online marketing skills and know-how to develop the marketing strategy according to the business requirement, understanding the behavior of target audiences have a great digital marketing career and scope in Pune. If you are looking to start your career as a digital marketing expert, in this article you will understand the career scope in Pune, the best jobs sectors and cites for you, and lastly the main point of concern i.e. the pay scale or take-home salary.

Digital Marketing Career And Scope In Pune

Pune is the IT hub and one of the best cities to start a career as a digital marketer. Most of the population in India is starting to use smartphones and digital platforms. Hence, the businesses have their preference to execute their marking strategy and run advertises on digital platforms. In the cities like Pune, most of the IT firms and digital marketing agency offers good opportunities to the individuals who are experts in various marketing activities, like SEO, Google Ads Specialist, Content Marketer, Social Media Marketer, etc. In the digital era, those who possess online marketing skills and know-how to develop the marketing strategy according to the business requirement, understanding the behavior of target audiences have a great digital marketing career and scope in Pune. If you are looking to start your career as a digital marketing expert, in this article you will understand the career scope in Pune, the best jobs sectors and cites for you, and lastly the main point of concern i.e. the pay scale or take-home salary.

Digital Marketing Salaries In Pune

Digital marking is one growing industry in Pune. It gives different opportunities for creative and tech-savvy marketing professionals.   In this profession, the salary packages or monthly take-home salary depends upon the level of experience you have, the number of years of experience in digital making, the city you are working in.  Following is the digital marketing career path and the take-home salary.

Digital Marketing Intern

Most people start their careers in digital marketing as Interns.  It can be paid or unpaid internship for the duration of 1 month to 6 months. Salary – Rs. 5,000 – 8,000

Digital Marketing Executive

This is the entry-level position for the digital marketing career.  Executives are responsible for the execution of the digital marking strategies and assisting the marketing manager.  Depending upon the adaptability of the skills, the salary varies.  One has to serve about 1 year to 3 years as a digital marketing executive. Salary – Rs 8,000- 35,000

Digital Marketing Specialist

As per your area of interest, you can work as one of the specialties in fields like Google Ads specialist, SEO specialist, Pay Per Click Analyst, social media marketing specialist, etc. Salary – Rs. 15,000- 45,000

Digital Marketing Manager

The manager is responsible for under sting the nature of the market, creating marketing and branding strategies that accelerates the sales and increase brand value. The manager has to manage a team and execute the marketing strategy. Salary – Rs. 40,000 – 1,20,000

Digital Marketing Job Sector And Cities

Most of the digital marketing jobs are available in Tire 1 and tire 2 cites. Cites like Mumbai, Pune you can find numerous jobs as a digital marketing professional with interesting and creative roles n responsibilities.  In this profession, you can explore job roles from simple call support to managing the whole website and its marketing, building marketing strategies. The crucial job role is of ranking the website, increasing product awareness, and increasing brand value. One has to ensure constant customer flow and high ROI. Following are some categories of job roles and responsibilities of the digital marketing experts. Digital Marketing Strategy, Google Ads, Pay Per Click Analyst, Creating Monthly Calendar, Designing Posts for Page, Content marketing

Digital Marketing Course Eligibility Criteria

The manager is responsible for under sting the nature of the market, creating marketing and branding strategies that accelerates the sales and increase brand value. The manager has to manage a team and execute the marketing strategy. Salary – Rs. 40,000 – 1,20,000

Digital Marketing Job Opportunity In Pune

Digital Marketing Is A Vast Ocean Of Digitally Driven Opportunity. Your Personal Interest In A Specific Digital Marketing Stream Where You Have Excelled And Have Specialized, Can Open Up Gates For A Wide Range Of Job Options. Check Out Job Opportunity After Digital Marketing Courses In Pune,

Frequently Asked Questions

Course / Content Questions

We At PIIDM Believe In Personal Attention To Each One Of Our Students, Present And The One Who Approach Us In Getting Started With The Course. So In A Personal Interaction With The Tutor At Our Institute Or A Phone Call Communication Takes You Through The Complete Prospectus Of Our Digital Marketing Learning. Once You Are Part Of PIIDM, A Personalized Online Study Material With Live Classroom Session Gets You Started With Your Course.

An Average Of Daily 4-5 Hours Of Practice Over Your Theoretical And Practical Coaching Of A Regular 2 Hours At Our Institute Will Help You Become Efficient In Implementing Your Study, Further Allowing You To Put It To A Practical Effect.

It’s Not Much, You Can Be Any One Who Is A Graduate And Are Well Versed With The Basic Computer Knowledge, A Business Owner Looking Forward To Taking His Business Online, A Job Person Stuck In A Monotonous Job And Looking Forward To Switch Into Something That Will Do Justice To His Potential Etc. Can Certainly Take Up Digital Marketing. Another Key Eligibility Would Be A Willingness To Create Interesting Ways To Promote Their Ideas.

Our Teaching Faculties Consist Of Industry Professional With Tone Of Experience In Digital Marketing. They Are The One Who Have Meticulously Designed And Have Put Together The Syllabus Based On Their Practical Industry Experience.

We Organize Our Batches In A Way, Which Allows Each Of Our Students To Come Together In Small Groups Of 6-7 Students, Hence A Personal Attention To Each Of Their Queries And A Personal Assistance.

If You Fail To Attend Any Of Our Classes, You Can Attend One Of Our Rolling Batches That Are Teaching Something You May Have Missed In Your Unattended Class Previously. For More Help On The Same, The Tutors Are Always There To Personally Help With Your Queries And Questions.

Yes We Do, Online Study Materials Will Be Provided To You In Form Of PDF, PPT Or Doc.

Knowing Programming Languages Is Not Necessary At All To Opt In For A Digital Marketing Classes In Pune. The Terms Itself Explains Everything, As One Doesn’t Requires Programming Understanding Instead, Should Be Sensible Enough To Understand How The Marketing Works And Then Should Have Creative Capabilities To Manoeuver Ideas That Can Be Applied To Marketing Being Done Digitally.

Advanced Digital Marketing Course In Pune Is About 80 Hours Program. Duration Depends On Course You Opt For

Our Belief System Solely Works On Personal Attention And Fun Learning Culture. This Is The Core Motto Of Our Teaching Practice, Which Has Been Designed Around Intensive Study Structure, Interactive Learning Curriculum, Practicing Case Studies Of The Present Times Most Innovative Marketing Strategies, Guest Lecturers Headed By Industry Professional And Hands On Practical Application Of You Learning.

Yes, You can. We Also Allow Online & Distance Learning For People From Other Cities, Just One Of The Perks Of Digital Marketing Courses In Pune With PIIDM.

You Can Apply For A Demo Class/ Lecture On The Home Page Of PIIDM Website Itself. Sign Up By Filling Up Your Name, Mobile Number & Email Address To Get Access To Our Constructive And Methodical Demo Lecture For Free.

With Multiple Module Programs Being Taught, Each Does Have Evaluations At Every Stage And To Prepare For The Same Regular Assignments Are Expected In Almost Every Session.

Each Module Consists Of A Certain Learning And Thus To Move Ahead To The Next, We Do Conduct Evaluations And Exams On Each Level.

Job & Certification Questions

You Can Get 17 Certificate Based On Your Knowledge

1 Certificate From PIIDM (ISO Certified)
15 Certificate From Google (Online Exam)
1 Certificate From Hubspot (Online Exam)

*We Train You And Help You To Get Online Certificate From Google & Hubspot.

*Note – We Also Provide You Internship Certificate Based On Live Project You Complete.

Yes We Do Provide 100% Job Placement Support By

Creating Your Portfolio & Resume
Preparing You For Interview (Mock Practice & SoftSkill).
Providing You Interview Calls & Details Until You Don’t Get Placed
Lifetime Membership Of Job Support Group.

There Is No Such Age Limit, But Surely One Needs To Be Qualified Enough With Good Understanding Of The Market, Has Got Good Communication Skills, A Market Dominating Approach And Prolific Digital Market’s Impact Worthy Practices.

Yes We Do Provide Internship. There Are Two Ways To Do

While Learning You Can Work On Our Live Project And Opt Internship At Our Own Company. Even You Will Get Internship Certificate From (Pashium Web Solution Pvt. Ltd)
After Course Completion We Will Provide You Internship At Our Placement Companies List.

1 Certificate From PIIDM (ISO Certified)
15 Certificate From Google (Online Exam)
1 Certificate From Hubspot (Online Exam)

*We Train You And Help You To Get Online Certificate From Google & Hubspot.

*Note – We Also Provide You Internship Certificate Based On Live Project You Complete.

You Have Got An Upper Hand Being A Marketing Executive, With Your On Field Skills And Offline Market Understanding, Your Command Over Your Ideas; Strategies Would Double Your Potential In The Market The Moment You Get Hands-On With The Digital Tools Of Marketing. With The Whole World Shifting To Online, You Could Be A Leader In The Business.

Fees & Payments Questions

If You Are Looking Digital Marketing Course In Pune Fees You Will Find Different Prices For Digital Marketing Courses In Pune Start From 99/- Rs To 1,00,000/- Rs.

Online Course Payment Mode:

Google Pay

Offline Course Payment Mode:

Card Swipe
Google Pay

Creating Your Portfolio & Resume
Preparing You For Interview (Mock Practice & SoftSkill).
Providing You Interview Calls & Details Until You Don’t Get Placed
Lifetime Membership Of Job Support Group.

*We Have Strict No Refund Policy – Once Paid Will Not Be Refunded Or Transferred.

Business / Entrepreneur Questions

World is getting ​​Digital​​. Why not us​. ​Digital by the word we get a glimpse of what it is. Nowadays every field is growing through Digital way i.e.

The True Benefit Of Digital Marketing Is Its Reach, Using The Internet Its Growth Isn’t Limited To A Local Region, City, State Or A Country, It Goes Beyond That On Global Front. With Having Multiple Avenues, Globally The Scale Of Any Business Which Practices Digital Form Of Marketing Can Literally Fly Around And Make A Mark.

This Course Could Prove A Great Asset To Your Online Business, As In Today’s Time Taking A Step To Establish Your Market Online Could Lead To Not Just Regional Potential Consumers, Instead The Digital Reach Can Go Up To Global Levels And Can Attract Other Business Opportunities Too. To Attain This, Our Course Guides You Through Some Extremely Strategic Ways To Built Your Brand, Make You Learn From The Present Online Market Dominating Portals And Other Case Studies To Finally Put You Other Their Practically Using Your Own Websites By The End Of Your Course To Kick Start Your Business With A Boom.

Digital Marketing Program 2.0

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Digital Marketing Program 2.0

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